Tuesday, January 10, 2006

The Accidental Blog

A few days ago I mentioned the success of this blog as a way to promote our business and philosophy. We did not initially think it would play such a critical role in our success. One unexpected result is that I have a blogger account, and the blog is not an integrated part of the rest of our web presence. Anita Campbell of Small Biz Trends recently moved to a more professional solution and I thought some of you may be interested in what is involved. Here is her case study. She reported to me that her search engine traffic has gone way up, and she is happy with the move. The moral of her story is the sooner the better, so I am going to have to think about moving some time soon myself.