Lead Engine Tools and Software to Consider

 

How should you develop targeted leads and sales?

Certainly, there are many lead generation tools and strategies. Here is an review of the best way to select any Internet tool or strategy to get more sales or leads.

A Sales Lead Tool Should

1. Target the niche audience you want to sell to
2. Must be a predictable formulas that can be tracked and evaluated
3. Must demonstrate a solid return on investment that justifies its expense after a reasonable trial period

Don't Buy Excuses

There is nothing wrong with trying something that does not work. If fact, you need to be trying new things that are targeted and measurable to develop sales and targeted leads every month. However, when someone says you will increase sales and then it does not happen, stop doing it and move that advertising cash to a new lead generation experiment. But make sure you give it a reasonable amount of time first.

One example: Google Adwords will work the same on the first day and day 365 assuming your skills stay the same. But it will be less a major factor with the adwords tool and more a motivation with your website landing page and your keywords. You need to try those and keep experimenting and moving your adwords budget before or after to get the best return on your advertising spend.

For Search Engine Ranking lead generation tool like Buzzoodle, you have to look at the battle in the marketplace to assess the likelihood of success. It will surely generate sales in as little as two weeks but it depends on your sales leads target. Lead generation with blogging software does work better for successful marketplaces, but only when you commit to a solid strategy and make a specific call to action. Just owning a website that is not business results oriented will not generate sales leads or grow sales.

The generation of leads and sales that are targeted is going to increase greatly if you start with your final goal clearly defined. For example, you may say you are going to spend $3,000 on running an ad in trade publications but first set a goal of the number of targeted leads you want to obtain from the advertisement. How will you track the client generation and sales from the advertisement? If it turns out to have a great return, you are going to spend that money every month, right? So you have to know the metrics and goals going into any sales effort or targeted client generation .

aWeber Review

Read my aWeber review and find out why aWeber is a critical tool if you are looking to become a serious internet marketer or if you want to build a lead generation engine.

aWeber is an autoreponder which can automate follow ups when someone joins your list.

Do not confuse this with an email newsletter. They are nothing alike. eMail Newsletters are dead in most industries as people have finally figured out that most people do not want their news.

On the other hand, people do want to get a series of emails that help them with a problem they are having.

I wrote the aWeber review because I am passionate about that product and very appreciative of how much money it has helped me make.

Free Car, Free House, Freedom

I am working on a new product called Free Car, Free House, Freedom

This is going to be very interesting because we are going to address some of the worst issues around why people do not succeed at making money online.

If you are interested in building real online income consider going over and signing up for the list to keep updated on what we are doing.

Blogging for Lead Generation

Creating a Business Blog for Lead Generation is essentially understanding that you do not begin with a blog. You begin with a business outcome. Then you use business blog software as well as overall search engine strategies to get the traffic and results you need to justify your time and expense.

Business Blogging Software is going to help you focus on your search results and lead generation. It should also help you avoid the trap of adding all kinds of things to your business blog that will only distract your visitors and damage your results.

Corporate Blogging Software

I just launched a group or articles around Business Blogging Software and Corporate Blogging Software. The goal is to get people to think beyond the general corporate blogging software features and focus on a clear business blog ROI.

A real, measurable return on investment is possible for nearly any kind of business - but you need to be able measure your ranking, traffic and actual outcomes.

Business blogging may seem old, but the way Buzzoodle and a few other business blogging companies are approaching it is very new. It is all about results.

If the topic interests you, sign up for the free demo and find out how much blogging can pull in from the current sales you are missing out on.

Can We Generate Estate Planning Leads?

I am always up for a challenge, and a new client of ours just launched his Ohio Estate Planner blog.

We will be doing a variety of activity to get it noticed. The real challenge is the low cost tax preparation for seniors - because we really have only a few weeks of opportunity on that.

Keep an eye on his Estate Planning site because it will evolve over time and will be a great resource for protecting your wealth as you get past that magical age of 50.

Membership Website

Have you been interested in creating a membership site but uncomfortable with how to do it?

Join the club. I started my first membership site about 9 months ago and it was anything but easy. However, now it has moved into the realm of profitable and we have worked out may of the kinks.

Membership Website Rule #1 - Keep it simple

I used the following software: Druple, Moodle, Ning, DotNetNuke and experimented with others. Finally, I decided to invest in a wonderful membership plugin for Wordpress and I moved my membership website to Wordpress and I have been sooooo happy.

After more than 9 months I finally decided to start sharing my membership website experience and expertise, although I am still learning.

Here is the free blog (no membership) called membership website that I started to document the membership website best practices that I have been developing.

Visit membership website scripts for information about software and scripts.

The membership websites blog is going to be where I publish all this information - if you are interested in how to develop income with wordpress membership sites, be sure to bookmark that website and stop back often.

In case you are wondering: I might make the whole thing into a subscription-based membership site eventually, but for now it is free and if I make a little something off of the affiliate ads, I am happy.

Virtual Assistant Income

A virtual assistant should diversify their income just like any other consultant, Internet Entrepreneur or contractor. If you are getting more than 25% of your income from a single client or source, you are in danger.

One long term strategy is to build passive and semi-passive income streams. These help you have stable additional virtual assistant income and they also can give you a practice product to hone your Internet Marketing skills.

See this review of iLearningGlobal.

As you can see from that iLearningGlobal review, it is quit possible to get additional business training, get additional virtual assistant income and improve your Internet Marketing skills all at the same time.

Virtual Assistant Job

Lots of people need a virtual assistant.

If you are looking for a virtual assistant job you have to be specific about what you are looking for. You might understand exactly what you are providing, or you might be willing to do any type of virtual task, but a client that is trying to fill virtual assistant jobs is not going to be looking for people willing to do anything virtually.

Instead, they are going to be looking for people that can do very specific skills for them.

That is why our Virtual Buzz Assistant network provides training in how to specialize in being a Virtual Marketing Assistant. Businesses looking to find a virtual assistant for a particular job or project can visit that site and submit their request for free - and the virtual assistant job request is available only to our private members.

Anyone that is trying to do online marketing knows that there are a lot of tasks that need done but can be outsources - that is why posting your virtual assistant job on our jog board makes sense.

Affiliate Manager

If you have ever launched an affiliate program and found that it really did not help you very much, you are not alone.

My latest post on the virtual buzz assistant blog is why you should hire a virtual assistant as an affiliate manager.

This is critical - whether you are trying to grow a downline in something like iLearning Global or you are trying to build your own affiliate program, it is going to be harder than you think. You need to have good marketing material, good community building and good sales coaching. A virtual assistant can become very good at these things.

What I especially love is the fact that you have very clear outcomes.

• Number of monthly new affiliates
• Revenue of sales from affiliate program
• Reports on conversion of different ads and sales pages

You cannot get much more clear than that.

iLearningGlobal Marketing Tips

I launched two new iLearningGlobal sites:

- iLearningGlobal Marketing

- iLearning Global - Information Page

Both were launched for marketing reasons, of course. The first one is a place I can post regular, quick iLearningGlobal Marketing Tips and the other is built to rank well for search for a particular keyword.

Sometimes Buzz Marketing is about creating the buzz. Sometimes it is the realization that many other people are out there creating buzz and all you have to do is become an expert on the topic on the Internet. Then people will come to you.

iLearningGlobal - Hot or Not?

You may have already heard about iLearningGlobal - That link goes to the reasons I joined.

But you may be wondering if it is a good opportunity or not.

Here are the iLearningGlobal links that will answer your questions.

• iLearning Global Review - This post includes a text description of what is good and bad with iLearningGlobal as well as a video that will help you think about the issues.
• iLearningGlobal Independent Marketer Training - This is a link to the independent training center designed my Liquid Learning for iLearning Global Independent Marketers in the Liquid Learning Downline.
• iLearning Global Video Testimonials - Here are the video testimonials on the main site.

I also realize that you may be wondering why I am even mentioning iLearningGlobal here. Go take a look at it. They have gathered many of the top trainers in the world and they are putting together on demand high-quality video training around business and personal development that is very affordable and offers a reseller program that is very interesting. Yes, I joined, but only after I saw how good the iLearningGlobal product is.

Not sure if you can make money from it? Then download my free eReport - Onlne Marketing Strategies for iLearning Global.

Virtual Assistant Passive Income

Virtual Assistant Passive Income Experiment

There is a lot of stuff out there about how video sites are better than blogs for dominating search engines.

I will admit that they are less work, but I am not sure that they have the staying power of a blog that has built itself up as an expert site.

So I signed up for a trial account at one of the video posting sites and broadcast a video about how Virtual Assistants can develop passive income to improve their bottom line. Video Link: Virtual Assistant Passive Income

The goal is to target a reasonable longtail key phrase: Virtual Assistant Passive Income

Within 48 hours, one of the videos did land on the second page of Google at the #20 spot. But unless I also do a blog post about this subject, I cannot really compare which one is better. This blog post is going to be my test. The results will change day to day, so I am not posting the outcome here. You will need to go out and look in Google yourself for virtual assistnt passive income and see where things fall.

One point is this. I am using this blog to strengthen the MySpace video that showed up first, so even if the video ranks higher eventually for passive income for virtual assistants, it might end up being because this blog post gave it some extra juice.

Since I posted the same video to 5 different sites with similar keywords, I will know that the blog helped if it turns out that the MySpace video is much more strongly ranked than the others.

I know that this is just a micro-test and does not prove anything, but it is always interesting to see people do experiments, and I am very curious what will happen in this Virtual Assistant Passive Income experiment.

Open Source Software Marketing

If you know me you know that I love two things:

Technology and Marketing

I just wrote a post over on the virtual buzz assistant blog about how virtual assistants can market open source software.

Of course, Virtual Marketing Assistants can help nearly anyone market their product or service better, but I really wanted to dive into how to help a specific situation more.

iLearning Global

If you are interested in really creative ways to market a product, you should take a look at iLearning Global.

It is an MLM - which initially turned me off. However, it is a really exceptional structure because it rewards people for recruiting only 5 people and then really helping those 5 build their 5.

Still, I did not join right away because of the stigma around MLM companies. However, what won me over is the quality of the product - just look at all the world class trainers involved. I would pay for the training access even if there was no MLM involved.

Read my iLearning Global Q&A

I am going to take this seriously. Sure, I feel a bit dirty being associated with ANYTHING that is MLM, but I am looking at it as a way to help people be more successful and really it is nothing more than a clever affiliate program.

Marketing Lesson

Here is a big marketing lesson. If you create a really high end product with big name people involved, you can convince people to sell it fairly easily. And the people that I am teaming up with are really taking this thing seriously. They are meeting regularly, producing marketing material, strategically working together and all trying to help each other make a lot of money.

Creating buzz is all about creating advocates. And this thing is building a strong group of highly talented advocates very quickly. Getting in early and with a strong group is going to be critical to someone's success with it.

If you want to work with me on it, click here and consider joining if it is a good fit for you.