Monday, October 10, 2005

When is Less More?

In marketing, less is often more. We provided no information on the secret Buzzoodle kickoff event and filled it up quickly. Recently we have been cutting back on the amount of explanation on the Buzzoodle Buzz Marketing Website and registration is going up. This will not be a surprise for many people but it is always interesting. We will be continuing to simplify the message as we go, and do more press releases.