Friday, October 21, 2005
Viral Halloween Scare
Some friends did a fun thing. They set a basket of candy outside the porch at night, rang the doorbell and ran.
It had a spooky poem in it, along with candy and such. The thing I like about it is that it says you have to do it to two other people. So tonight we went out to buy things to do it to two more families. As long as we do not get shot, it should be fun.
Needless to say, my daughter loves this and the viral nature of the thing is a lot of fun. We are pretty sure who did it, so we are going to do it to other people to see if it spreads.
Maybe one key to viral marketing should be to get people's kids excited. Of course, we know that can get you in all kinds of trouble. - Maybe the candy company started this.