Wednesday, November 30, 2005

Buzzoodle Buzz Marketing Challenge #4

We are posting a short Buzz Challenge each workday this week and next. Under 15 minutes and if you do all of them, and get all your colleagues and employees doing them as well, you will find an uptick in Buzz about your organization. Buzzoodle Buzz Marketing Challenge #4 OK, today lets make this challenge a bit harder than an email. Today I want you to meet someone you would not have met had you not read this Buzz Marketing Challenge. Ideally in person, but however you are comfortable. The challenge is to meet them and talk at least a couple of minutes, letting them speak at least half the time. If you are in sales, this is nothing for you. However, do not go after a prospect and sell, go after a human and listen. (So yes, this may be hard for a few sales people after all.) How does this create buzz? If one person in your organization does it once, it probably will not. Maybe you need to send out a company email that says today is meet someone new day. If 100 people do it, imagine, you have an instant new network.