Wednesday, August 10, 2005
You can have more than one!
You can have more than one phone number, more than one email address, and yes, you can even have more than one website or blog. We tend to work with a lot of professionals that would like to stand out. They are often surprised when we mentioned they can keep their website (the corporate brochure) and build another one that engages people more. Just today we talked with two different professionals that are looking at building resource centers to engage their existing clients more, get them to know each other, give them opportunities for free exposure (the PR kind) and other helpful things. Because they will not be selling themselves blatantly, it will be much more along the lines of Viral Marketing and will get people talking.