Tuesday, February 28, 2006

Spring Cleaning & Buzz Marketing

How can you create some buzz and eliminate clutter at the same time? I have been going through old files and stacks of papers and following up with the people and places that caused the paper, then pitching the paper out. This technique is the same as going through your older emails and touching base with people. It is great because you can send them a quick email saying.. "I was doing some spring cleaning and came across that brochure you sent me (proposal I sent you...). How are you doing?" Not to mention that being more organized and clean will help you better manage your relationships, partnerships and client opportunities.