Sunday, February 26, 2006

Acknowledge Your Customer

One way to get your customers to talk about you is to publicly acknowledge them. Include them in things you do publicly, just be sure to ask permission first. Here is a list of things you can use to include customers, and most likely get them to tell their friends about you.
  • White Paper
  • Testimonial
  • Podcast Interview
  • Nominate them for an Award
  • Find a speaking opportunity for them
  • Blog Post
  • Link to them on featured client list
  • Introduce clients to each other when they have a good fit
  • Talk about them and send referrals their way
  • Feature them in an enewsletter article or a print newsletter article
  • Include in promotional video

There are probably many more ways to do this. If you think of another please add it to the comments.