Sunday, July 31, 2005
Friday, July 29, 2005
Thursday, July 28, 2005
Wednesday, July 27, 2005
Currently, my Bo Bice blog is generating sustainable traffic with very little work on my part (barring any unforeseen search engine calamity). As the American Idol Concert tour rolls this summer and as Bo gets to work on his first post-Idol album, I expect the traffic to increase. One doesn’t need to be a SEO ace to be able to create a blog that can generate a large number of visitors. Whether you wish to blog for business lead generation, ad revenue, or personal reasons, if you follow the techniques described above, you can create and sustain a well-trafficked blog by following the techniques listed above.This article is more on SEO and Blogs, but is very valuable when thinking about getting more exposure. This person was just experimenting and found it to be very beneficial.
Tuesday, July 26, 2005
Monday, July 25, 2005
Friday, July 22, 2005
Thursday, July 21, 2005
- What story or message are you trying to propagate?
- What action do you want your audience to take?
- What are things about you or your products that are interesting and repeatable?
- What would make your message flow from person to person?
- What makes your group different and special?
- Who is most likely to care about your story and repeat it?
Dick Wright (http://www.aedhq.com) is a great example of a story that is easy to repeat. He told me a year ago about how he walked in and found his boss dead in his chair years back. Now he sells AED's and is very passionate about it. He has a great story that is easy to repeat. I have told many people about him.
When I met him, I had already heard about him from another source who was talking about him. We made an instant connection because I said "I just heard about you from someone at an event." The buzz around him pulled things together much more quickly.
Wednesday, July 20, 2005
Monday, July 18, 2005
Sunday, July 17, 2005
Thursday, July 14, 2005
- Better attitude and customer service at work
- Feels more included in the company
- Feels more pride and appreciation for the company
- Spreads the word about what a great place it is
- Becomes a more valuable resource to the employer
If you are already familiar with the advocate thinking, consider how a slower, but steady effort to make your entire workstaff move in this direction would effect your company. Please leave your comments.
Buzzoodle will be starting studies to measure this very soon. Contact us if you are interested in participating.
Monday, July 11, 2005
Friday, July 08, 2005
Thursday, July 07, 2005
Wednesday, July 06, 2005
Tuesday, July 05, 2005
- Clear Vision
- Promote one thing, not everything you do.
- Way to capitalize on buzz
- Great stories people would want to repeat
- Know who would be nice to reach such as industry experts
- Perseverance - You don't close a business after one month, and you should not give up on buzz after one month.